The market was valued at €114.3 million in 2023 and is expected to reach €498.7 million by 2030.
Robotics is rapidly transforming the hotel and hospitality sector in Europe. Driven by the growing demand for automated solutions that improve efficiency, productivity and customer experience, robotics is increasingly being used to perform repetitive tasks that were previously performed by humans, such as greeting guests, cleaning rooms, preparing food and delivering orders.
Impact of robotics on the hotel and hospitality sector in Europe in 2024 – 2030
The robotics market in the hotel and hospitality sector in Europe is forecast to grow at a compound annual growth rate (CAGR) of 25.2% during the forecast period from 2024 to 2030, reaching €498.7m in 2030 from €114.3m in 2023.
This growth is driven by labour shortages in the industry, increased investments in technology and the constant quest to improve efficiency, productivity and customer experience.
The most successful robots in the hotel and hospitality industry
- Front desk robots: Perform tasks such as checking in guests, providing information and answering questions.
- Housekeeping robots: Clean rooms, bathrooms and common areas.
- Food service robots: Prepare food, deliver orders and clean tables.
- Delivery robots: Deliver orders to guest rooms or to customers in restaurants.
Moving towards a more productive future
- Increased efficiency and productivity: Robots perform tasks faster and more accurately than humans, resulting in greater efficiency and productivity in hotel operations. This can enable companies to reduce costs, improve response times and provide faster and more efficient service to their customers.
- Reduced human error: Robots are less likely to make human errors, such as forgetting details, confusing orders or making miscalculations. This can improve service quality, reduce customer complaints and minimise losses due to errors.
- Improving safety and hygiene: Robots can perform tasks that are dangerous or require a high level of hygiene, such as cleaning contaminated areas or handling food products. This can improve safety and hygiene in the work environment and reduce the risk of accidents or illness.
- Freeing up staff for higher value tasks: By automating repetitive and manual tasks, robots can free up human staff to focus on more strategic and higher value-added tasks, such as interacting with customers, solving problems and creating personalised experiences.
- Improved customer experience: Robots can be programmed to interact with customers in a personalised way, offering recommendations, answering questions and providing service tailored to their individual needs. This can improve the customer experience and increase satisfaction.
Robotics as an ally for businesses and workers
While robotics offers numerous benefits, it is also important to consider its potential impact on employment.
At Bumerania we are convinced that the automation of tasks through robots will not lead to the elimination of jobs but will allow professionals in the tourism sector to focus their efforts on customer service and customer loyalty. Furthermore, the irruption of robotics will generate new jobs in areas such as the development, maintenance and programming of robots, as well as in the management and supervision of automated systems.
